About the Role

The Jr Account Executive will focus on booking qualified leads onto the sales calendar. The primary metric for success in this role is the number of booked calls that show up on the sales calendar. The secondary objective is the number of booked appointments that convert into closed deals with the closer.

This role requires proactive outreach using Facebook, Instagram, outbound sequences, cold calling, and cold email to generate conversations, build value, and get prospects on the phone. As a Jr Account Executive, you will be an essential part of the outbound team, working alongside the Closer to generate sales-related conversations, build pipelines, and learn the market dynamics.

Outcomes You Are Responsible For

Outcomes are tangible and measurable items that define success in this role.

1. Number of Qualified Booked Calls: The primary objective is to generate enough positive conversations via email and phone to drive qualified booked calls with the sales team. (shown booked calls)
2. Number of Closed Deals from Set Calls: The secondary objective is ensuring booked calls result in closed deals with the closer, through identifying the right ICP leads and supporting the sales team in getting these leads to show for a call.

Capabilities

These are the skills and competencies required to succeed in this role.

• Outbound Sales & Lead Generation: Strong ability to conduct cold outreach through multiple channels (phone, email, social media).
• Consistent Outreach Pipeline: Maintain a steady pipeline through outbound efforts, ensuring that new prospects are consistently being contacted.
• Pipeline Management: Track, follow up, and manage leads effectively to ensure high conversion rates.
• Adaptability & Problem-Solving: Must be able to pivot strategies if certain cold outreach or lead generation lists are no longer yielding the best results. Creativity in this is crucial to fail fast, identify the next strategy, and execute to get results.
• Self-Motivated & Goal-Oriented: Driven to hit and exceed call booking and deal conversion targets.
• Collaboration: Work closely with the Closer to refine messaging, strategy, and outreach approach.
• Tech-Savvy: Experience with CRM tools, sales automation software, lead generation, and lead-tracking platforms.
• Manual Precision: Automation is nice and fancy, but oftentimes you must be willing and able to do things manually for quality and intentionality purposes. This can span research into a business, emailing a lead, finding them on social media, and messaging them. You must be able to do this consistently, without being discouraged.
• Strategic Clarity: Being able to clearly identify, present, and execute on the strategy. Be proactive in these efforts, to plan before you execute, so that you can focus on the most important work and achieve your outcomes.